I started with
a curious question.
Then I kept
going deeper.
I'm Dennis Sno. A few months ago I opened Claude AI out of pure curiosity — just asking questions, like most people do. Then I went deeper. Then deeper still.
And somewhere in those conversations, a business was born.
I didn't plan Expl[AI]n Academy. It emerged — built entirely inside the AI tool I now teach. The tool I teach is the tool that built the business that teaches the tool.
I'm documenting every single step. Zero to something. In real time. And you're invited to follow along.
This is not a
typical AI course.
Most AI educators built their businesses first, then decided to teach AI. They work backwards — polished, packaged, perfect.
I'm doing the opposite. I'm teaching it forwards. You get to watch the whole thing unfold — the wins, the failures, the real numbers, the surprises. Everything.
The AI education space is full of people who figured it out and then packaged it neatly. I'm figuring it out with you. That's not a weakness. That's the most honest thing I can offer.
And here's what makes this genuinely unusual: every tool, every system, every email, every product on this page was built inside Claude. The AI I teach created the business that teaches the AI.
Sound familiar?
Everything you need.
Nothing you don't.
Three entry points. Start free. Go deeper when you're ready. Every product is a direct extension of the live journey.
The AI Content Cheat Sheet
7 tools. 3 workflows. 2 hours a week. Everything on one page. Your starting point — no excuses not to begin.
FREE — instant downloadThe Journey — Live
Subscribe and follow Dennis's real-time build. Every milestone. Every number. Every lesson. You learn as it happens.
FREE — email updatesThe Complete System
The AI Content Playbook ($27) and the full course ($47). The exact frameworks, prompts and workflows Dennis uses every day.
Paid — when you're readyHonest about who belongs here.
This isn't for everyone. Here's who it's genuinely built for — and who it isn't.
✓ This is for you if...
- You're curious about AI but don't know where to start
- You create content and want to spend half the time on it
- You're a freelancer, creator, or entrepreneur
- You want to build something real with no tech background
- You want to follow a live journey, not a polished retrospective
- You're okay starting from zero — because that's exactly where we are
× This is NOT for you if...
- You want a get-rich-quick shortcut with no effort
- You already have an established AI content system
- You need enterprise-level AI solutions
- You want passive consumption with zero action required
- You're looking for theory without real-world application
Go deeper when you're ready.
Start free. Every product is a direct extension of the journey — built with the exact same tools I teach you to use.
Cheat Sheet
The fastest way to start. Everything you need on one page. No overwhelm.
- 7 tools I use every single day
- Sunday Setup workflow — 2hrs/week system
- The prompt formula that changes everything
- 30-day quick-start plan
- 3 AI content mistakes to avoid immediately
Playbook
The complete system. 50+ prompts. 3 workflows. Built to run your entire content business.
- 50+ copy-paste prompt templates
- 3 full content creation workflows
- Content funnel blueprint
- 90-day content calendar
- Monetisation blueprint
- Platform strategy guide
- Full tools stack breakdown
Course
7 modules. The full CGFT framework. Learn to ask AI the right questions — permanently.
- 7 video modules + 2 powerful bonuses
- The CGFT Framework — Context, Goal, Format, Tone
- 50 prompt template library
- The Content Creation System
- Lifetime access + all future updates
You're early.
That's the point.
The people who follow from day one get to watch the whole story unfold. The wins. The real numbers. The mistakes. The first sale. All of it — live, as it happens.
Start with the free cheat sheet. Follow the journey. Go as deep as you want.